Piaya - Bacolod’s Crown Jewel
Written by Khylle Jerald Grande
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As your plane touches down at Bacolod-Silay International Airport, the excitement builds up. You're not just arriving in Bacolod; you're stepping into a culinary haven! Bacolod is a traveler’s paradise: breathtaking sceneries, affordable and diverse culinary options, and an abundance of seafood. The moment you step out of the airport, the warm Negrense hospitality envelops you, and your senses are teased by the aroma of local delicacies. After checking into your accommodation, you decide to make your way to your local barangay to immerse yourself in the community. As you stroll through the neighborhood, you start craving something quintessentially local to satisfy your curiosity about the flavors of Bacolod.
That's when you spot it: the piaya. This flat, unleavened bread filled with muscovado sugar is a staple of Negros Occidental, and it's about to become your new favorite snack. Whether you're a foodie or just looking for a taste of local culture, piaya is the perfect introduction to Bacolod's rich culinary scene.
Piaya is more than just a snack; it's a symbol of Negros Occidental's rich history and its status as the Sugar Bowl of the Philippines. The combination of crispy bread and sweet muscovado sugar is irresistible, making it a must-have pasalubong (souvenir) for visitors. But what makes piaya truly special is the way it brings people together. Whether you're enjoying it with a cup of coffee or sharing it with friends and family, piaya is always a delight.
And if you're looking for the best place to try this iconic treat, there's no better spot than BongBong's, a name synonymous with piaya and other local delicacies, although Merzci also deserves a mention! It really comes down to a choice between BongBong's and Merzci when it comes to piaya. Both places offer delicious options, so it all depends on what you like! If you prefer something a bit sweeter, BongBong's might be your go-to. On the other hand, if you're looking for something less sweet and just as satisfying, Merzci could be the winner for you.
Speaking of BongBong's, this iconic brand has been a cornerstone of Bacolod's pasalubong scene for years. Founded by Reynaldo "Bongbong" Villan, BongBong's Piaya and Barquillos has become a household name, not just in Negros Occidental but across the Philippines. Their piaya is renowned for its perfect balance of sweetness and crunch, and they offer a variety of flavors, including ube and mango, to cater to different tastes. But BongBong's isn't just about piaya; they also offer other delicious treats like barquillos and biscocho, making it a one-stop shop for all your pasalubong needs.
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Piaya is more than just a food item it's a piece of local culture and tradition. Whether you're buying it from a small vendor or renowned brands like BongBong's or Merzci, every bite of piaya is a taste of Negros Occidental's warmth and hospitality. So, if you get the chance to visit Bacolod, go ahead and treat yourself to a pack (or two) of piaya. Not only will you be enjoying a delicious snack, but you'll also be taking a piece of Bacolod's heart back home with you.
Photos grabbed from Facebook.

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